Meet Our Team of AI & Hospitality Marketing Experts
AI Marketing Bali is powered by a collective of industry veterans, data scientists, and creative strategists who share a passion for technology and a deep love for Bali. Our team’s diverse expertise allows us to deliver integrated, cutting-edge AI marketing solutions tailored for the luxury hospitality and property sectors. We blend global best practices with invaluable local insight, ensuring our strategies are not only innovative but also culturally attuned and highly effective in the Indonesian market.
Dr. Arief Wicaksono
Chief AI Strategist & Co-Founder
Credentials: PhD in Machine Learning (NTU Singapore), Google Certified Professional – Cloud AI Engineer, ex-Gojek Lead Data Scientist
Bio: Arief is the visionary behind our proprietary AI analytics engine. After a distinguished career leading data science teams at some of Southeast Asia’s biggest tech unicorns, he returned to Indonesia with a mission to apply enterprise-level AI to the luxury tourism sector. Arief specializes in developing predictive models for booking trends, customer segmentation algorithms, and natural language processing (NLP) for advanced chatbots. He frequently collaborates with academic departments at Universitas Udayana to mentor the next generation of Indonesian tech talent.
Dewi Lestari
Head of Hospitality SEO & Content
Credentials: Certified Hospitality Digital Marketer (CHDM) from HSMAI, Advanced Google Analytics Certified, 15+ years in luxury hotel marketing
Bio: Dewi is a seasoned hotelier-turned-digital-strategist. Having managed marketing for several five-star resorts in Bali and Lombok, she possesses an unparalleled understanding of the luxury guest journey. Dewi leads our SEO and content teams, ensuring every campaign is grounded in deep keyword research, technical excellence, and compelling storytelling that resonates with high-net-worth individuals. Her strategies are informed by our rigorous editorial standards and are designed to build lasting brand authority and drive direct bookings, reducing reliance on OTAs.
Bagus Santoso
Lead Generation & Ads Specialist
Credentials: Meta Certified Digital Marketing Associate, Google Ads Certified Professional, HubSpot Solutions Partner Certified
Bio: Bagus is an expert in performance marketing, specializing in lead generation for high-value property sales and MICE (Meetings, Incentives, Conferences, and Exhibitions) events. He architects sophisticated multi-channel ad campaigns across Google, LinkedIn, and Meta platforms, using AI-powered tools for audience targeting and bid optimization. Bagus is adept at building and managing complex sales funnels, integrating CRM systems like Salesforce and HubSpot to ensure seamless lead nurturing and conversion tracking for our real estate and hospitality clients.
Putu Wijaya
Head of Client Partnerships & Analytics
Credentials: MBA in Hospitality Management (Les Roches, Switzerland), Certified in Tableau and Power BI
Bio: Putu is the crucial link between our clients’ business goals and our technical execution. With a background in luxury hotel operations and an MBA from a world-leading hospitality school, she speaks the language of GMs, owners, and developers. Putu oversees the client onboarding process, defines key performance indicators (KPIs), and translates complex data from our analytics dashboards into clear, actionable business insights. She ensures our partners feel empowered and informed at every stage of our collaboration.
Sari Hartono
Creative Director
Credentials: Bachelor of Fine Arts (BFA) from Institut Teknologi Bandung (ITB), 10+ years in branding for luxury lifestyle brands
Bio: Sari leads the creative vision for our client campaigns, ensuring that our data-driven strategies are brought to life with stunning visuals and captivating narratives. She has a deep appreciation for Indonesian aesthetics and works closely with local photographers, videographers, and artists to produce content that is both authentic and globally appealing. Sari ensures that every piece of content, from a social media ad to a full-scale website, reflects the unique brand identity and luxury positioning of our clients.
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Our AI Marketing Bali Service ·
Meet Our Team ·
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